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How many times can you use a towel?

You’ve bought new towels and are wondering how long they will last, how often you can use them before they need to be washed and when it’s time to replace them. There’s a lot of information out there about towel maintenance, but not everything is clear-cut. In this blog, we’ll list the most important things for you, so you know how to use and maintain your towels optimally. From how often you can dry yourself with them to the best way to store them. One thing is for sure: there’s no hard and fast rule that applies to everyone. How you use your bath linen depends on your personal habits, lifestyle and the quality of the towels.

How long do towels last?

When purchasing new towels, quality is an important consideration. After all, you want to invest in durable towels that will last for years. Cotton towels are by far the most popular, due to their softness and excellent absorbency. Towels made from 100% cotton can withstand many washes without losing their quality. If you opt for Egyptian cotton, you will experience a luxurious softness that is comparable to hotel quality.

Quality towels often come with a slightly higher price tag, but that pays off in comfort and durability. The right choice of towels can make the difference between 'drying off quickly' and 'enjoying a wonderful spa moment in your own bathroom'.

How many times can you use a towel after showering?

The use of a towel is different for everyone and depends on your daily routine. Do you exercise a lot and use a towel to absorb perspiration? Then it is advisable to use a clean towel after each session. For someone who does not exercise intensively and works in a clean environment, it is not necessarily necessary to use a new towel every day.

Generally speaking, you can use a towel two to three times before it needs to be washed. Some people prefer to use a fresh towel after every shower, while others prefer to reuse a towel multiple times. There is no right or wrong – it’s all about what feels comfortable for you.

When should you buy new towels?

How often you need to replace your towels depends on how intensively they are used and washed. The more often you use, wash and dry a towel, the faster the fibres wear out. If you use a new towel after every shower, it is smart to have multiple sets at home. This reduces the frequency of washing and extends the life of your towels.

Also note that drying at high temperatures breaks down the fibers faster. To keep your towels soft and extend their lifespan, it is better to dry them at a low temperature and remove them from the dryer when they are still slightly damp. Do you prefer a super soft towel? Then bamboo fiber towels are recommended. They remain wonderfully soft, even after frequent washing, and are also hypoallergenic – ideal for sensitive skin.

What is the best way to store towels?

To keep your towels nice and fluffy, it is important to store them correctly. Avoid a tight pile and heavy pressure on the fibers. Roll the towels loosely or fold them loosely so that they are not flattened.

Hotel towels ochre yellow

Also make sure that towels are completely dry before storing them. Damp towels can cause mold and unpleasant odors. Preferably choose an open cupboard, shelves or a wicker basket that ventilates well. For an extra fresh scent, you can place scented sachets or a bar of soap between your towels.

Organize towels by purpose

Do you use different towels for different purposes? Then it can be useful to make a distinction in sizes or colors:

  • Guest towels (30x50 cm) – ideal for the toilet or washbasin.
  • Towels (60x110 cm) – perfect for everyday use after showering.
  • Bath towels (70x140 cm) – wonderful to wrap yourself in after a relaxing bath.
  • Sports towels (30x140 cm) – ideal to wear around the neck and fit perfectly on sports benches.

Want to keep track? Then you can store your towels in separate compartments or use labels in your closet. For extra convenience, you can also have your towels personalized with embroidery or printing . Think of initials, a name or a subtle tone-on-tone embroidery.

The One towelling towel embroidery

When is it time to replace towels?

How often you change your towels is largely a personal choice. Do you notice that your towels are no longer absorbent or that they are losing their softness? Then it may be time to buy new towels.


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